With the disruption ecommerce has brought to retailers, businesses steering through choppy times have mostly taken isolated approaches to their channels. I’d argue that to drive and sustain future growth, it’s time to start thinking outside of the “brick or […]
In Home, Build Overall Strategy to Optimize Brick-and-Click Roles Read More »
Just over a year ago I wrote “Amazon Ain’t Just a River in Egypt”. The only thing that’s changed in its content is that Jeff Bezos is no longer the second richest person in the world. Today, he’s the richest person
GDS – GaryVee Denial Syndrome Read More »
Ever since the success of Dollar Shave Club, which sold to Unilever for $1 billion, the subscription marketing model is viewed as the path to fame and fortune. With its promise to grow business with a loyal consumer base and
Recipe for Subscription Marketing Success Read More »
Retail today continues to change at lightning speed, and technology is helping leaders to rewrite all the rules. Taking into account shifting consumer expectations and an unrelenting flood of data, a single digital core is essential to executing a winning
Technology is Rewriting the Rules of Retail Read More »
The history of luxury retail has proven that some brands have maintained a distinct level of status and demand despite global, economic, political shifts. However, as companies are forced to respond to an increasingly demanding consumer, some luxury fashion houses
New Luxury: Technology & Socialization Read More »
In retail’s new normal, the convergence of digital and physical is prevalent throughout the industry. From trends of smaller-format stores incorporating more digital components and carrying less inventory, to hyper-personalization, the retail landscape is continuing to evolve. Now is the
Pay Attention Retailers: Your Online and Offline Conversion Rates are Converging Read More »
You must relentlessly pursue the personalization of products, brands, services and experiences for each and every one of your customers, because you can, And must. Those who do so will be the big winners. Those who do not will be
Reachify: Solving for too many options and too much information in software solutions It’s all moving so fast with too many technology solutions promising to solve retail’s new problems. Where should a retail C-Suite executive begin? There’s no tech playbook
RetailTech Companies That Will Help You Navigate The New Normal. Read More »
By Robin Lewis Old world brands, as well as their marketing models, big and small alike, across all consumer-facing businesses, are entering an era in which many of them are in danger of becoming extinct. At best, they are slowly
The Future of Brands Read More »
Retail’s new normal has arrived. We’re in the depths of disruption and intense competition, and while many have pegged it as the “retail apocalypse,” that thesis has been debunked. Retail is simply going through a period of disruption and change
Retail’s New Normal: What to Expect in 2018 Read More »
