Three Gen Z Fashion Looks from the Belly of the Beast
Gen Z fashion is a contentious topic. Even the question of whether social media has made Gen Z the most trend-conscious, or the most trend-immune generation, is constantly up for debate. The Zoomer generation’s dedication to…
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Beyond Craftsmanship: A New Business Model
One of the core issues in international marketing is whether the luxury fashion sector can be truly sustainable. And if so, are there luxury product development and manufacturing business models that are weaving ESG/CSR objectives into…
Retail Unwrapped Podcast – This Week’s Podcast
Whoa! Costco Goes Upscale
Spoiler alert: Costco has become dinner table conversation. It’s the hottest-selling wholesale haute couture brand in the U.S. market catering to its 120 million members, representing $227 billion in revenues. With a location strategy that hits higher-income markets and its social media frenzy #costcofinds trending on TikTok, it’s no wonder that it’s an American beloved brand. Join Shelley and Robin as they unpack Costco’s phenomenal success as the brand levels up its appeal to affluent shoppers. What’s more, their highly engaged and well-paid workforce helps drive Costcoholics’ loyalty, the backbone of this world-class business.
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Retail Thieves Leave Retailers Holding an Empty Bag
After all the troubles retailers have had to contend with post-pandemic, including supply chain snafus, store staff gone MIA, rising interest rates, and inflation hitting 40-year highs that cut shoppers’ ability to spend, there’s another challenge…
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Retail in Paris, London, and Milan Beset with Problems
Here’s the million-dollar question: Are three major UK and EU shopping cities outdated and irrelevant for retail tourism? We’re talking London, Paris, and Milan. And what happened to the flocks of Asian shopping tourists that have…
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