Omnichannel fulfillment has always been a challenge for retailers and its complexity is only growing. Covid-19 changed our world and retailers have faced renewed difficulty maintaining an attractive assortment and stock availability, balancing online orders with weaker demand in some store locations. The resulting imperative has been a logistics shift to fill web orders from stores as well as web fulfillment centers to optimize cost and speed to customer -- all while operating within capacity constraints. As a result, the consumer behavior …
About Kavindra Malik
Kavindra Malik is a partner with Columbus Consulting with a focus on advanced analytics across buying, assortment, allocation, replenishment and pricing. He has held senior leadership positions in the retail software industry and has been a member of the faculty at Cornell.