Just over a year ago I wrote “Amazon Ain’t Just a River in Egypt”. The only thing that’s changed in its content is that Jeff Bezos is no longer the second richest person in the world. Today, he’s the richest person in the world. In this sequel, I want to focus on another form of denial: social media. It really is time to get with the times. I am still astonished by how many people in the workplace who still just can’t be bothered with social media. This is not about following the Kardashians on Instagram. We all continue to crave and/or seek …
#Amazon Ain’t Just a River in Egypt
One of Mark Twain’s classics is the double-entendre, “Denial ain't just a river in Egypt.” Amazon is a trigger point for denial, which is rampant in consumer retail (or fill in your industry here). Executives, directors and workers are in a mad and expensive rush to remain relevant – i.e. stay in business and keep their jobs or board seats – never mind showing a profit. Business as usual is the new quicksand and shareholder value just ain’t what it used to be. At least 50 percent of the learned experience or expertise from your entire …