Everyone knows shipping is costly. Return shipping can be even costlier. In an effort to give consumers what they want, when they want it (aka good consumer service), retailers are running up costs for labor and packaging by shipping one item at a time. This practice may be great optics for the consumer, but it is inefficient, and the excess packaging and energy required for delivery harm the environment and retailers’ bottom lines. This puts retailers between a rock-and-a-hard-place with no clear solution … yet. Consumer expectations and …
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Courage