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Technology

(Stop) Measuring Sales Per-Square-Foot in an Omnichannel World

By Asaf Moshe   |   August 9, 2022

Should you evaluate the performance and efficacy of a physical retail store the same way you evaluate an ecommerce store or a mobile game? The short answer is not exactly – but the gaps are not that big. By applying methodologies and disciplines from one platform to the other, we can better understand what makes our users and visitors return to our store, app, or platform, and gain a deeper understanding of successful customer engagement. Measuring What Matters KPIs such as ARPU/ARPPU, Retention Rates, Stickiness, and LTV are widely used …

(Stop) Measuring Sales Per-Square-Foot in an Omnichannel WorldRead More

The More Customers Walk Your Store, the More Your Space Is Worth

By George Shaw   |   August 7, 2022

Location, location, location. How many times have we heard this when measuring the intrinsic value for a property? In shopping malls, location is everything for any store focused on attracting the maximum number of shoppers. If a store is sited in a high-traffic area, chances are more shoppers will enter that store to browse its products. Leasing teams equipped with Spatial Intelligence technology can quantify the relative value of each location based on foot traffic and impressions in real-time, placing value on their leasing strategies …

The More Customers Walk Your Store, the More Your Space Is WorthRead More

Updated Playbook for Retail Success

By Sarah McVittie   |   June 6, 2022

Whether it is to make quicker business decisions, improve the customer experience, deliver operational efficiencies or reduce return rates, once the right data is in place there are some very simple things that brands and retailers can do today to drive up to 6 percent growth in their profit within the next 12 months. That is a significant cash injection for any business. Data, Data Everywhere, but Sadly not the Right Data Apparel and fashion industry experts, pundits and the brands themselves have all been extolling just how …

Updated Playbook for Retail SuccessRead More

Optimizing Online Beauty Sales in a Changing Business Environment

By Jeeva Kailasam   |   May 23, 2022

This report highlights reasons behind the success of beauty e-retailers and brands from April 2021 through April 2022, despite supply chain disruptions, shifting consumer demands, return to in-store shopping, and now rising inflation. …

Optimizing Online Beauty Sales in a Changing Business EnvironmentRead More

What’s in Your Vending Machine?

By Sarah Holbrook   |   May 9, 2022

The jury is still out on the long-term value of NFTs as a digital ownership model, but SXSW 2022 was steeped in NFT hype. The conference hosted 20+ sessions anchored in serious consideration of the topic, while in another room NFTs of digital art objects were available (to download) for a price. A quick NFT refresher: "A non-fungible token is a blockchain-housed identifier (or piece of individual code) that represents the terms of a smart contract granted upon the exchange of a singular digital object. This object could be a virtual property …

What’s in Your Vending Machine?Read More

Retail Playbooks to Win

By George Shaw   |   May 3, 2022

Winning sports teams have great playbooks. In the age of AI, coaches and teams have access to immense amounts of data, from discovering key insights on plays to understanding every action on the court. This data allows them to evaluate and improve how their team plays the game, all towards reaching the goal of winning. Just as sports teams leverage these digital tools to stay one step ahead of their competition, retailers too can take advantage of these same types of tools to drive their business to succeed. For a store operations manager …

Retail Playbooks to WinRead More

Is Free Shipping Dead?

By Tom Rittman   |   April 11, 2022

Everyone knows shipping is costly. Return shipping can be even costlier. In an effort to give consumers what they want, when they want it (aka good consumer service), retailers are running up costs for labor and packaging by shipping one item at a time. This practice may be great optics for the consumer, but it is inefficient, and the excess packaging and energy required for delivery harm the environment and retailers’ bottom lines. This puts retailers between a rock-and-a-hard-place with no clear solution … yet. Consumer expectations and …

Is Free Shipping Dead?Read More

SXSW Rises Again

By Sarah Holbrook   |   April 6, 2022

The masked and the unmasked joined forces in Austin after a two-year South by Southwest (SXSW) drought. The sidewalk terror normally caused by the Lime scooter brigades was diminished by smaller crowds overall, yet the conference was surprisingly robust. An array of 15 tracks were staged this year. Retail and fashion didn't earn stand-alone track status but held sway in selected technology and futures talks. Megatrends A few megatrends dominated the conference sessions. I will briefly describe the trend, then consider the implications …

SXSW Rises AgainRead More

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Copyright © 2023 · Robin Lewis, Inc. All rights reserved. Copying or reproducing, by any means whatsoever, of The Robin Report, or any distribution hereof, in whole or in part, without the express written consent of Robin Lewis, Inc. is strictly prohibited. The Robin Report is published for senior executives in the retail, fashion, beauty, consumer products and related industries. The opinions expressed herein are not, and should not be construed as investment or other advice. All expressions of opinion are subject to change without notice.