Articles on
Technology
Tech Solutions for Sustainability
I recently discussed the sustainability issues in fashion that are plaguing the industry in The Zero Waste Revolution. Priorities to shift thinking and operations include ...
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A Marketing Paradigm Shift
While the metaverse has been waving its avatar hands, garnering the attention of Chief Marketing Officers now lined up in starting blocks, the starter pistol ...
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How to Navigate Down Markets with Spatial Intelligence
From empty store shelves to labor shortages, inflation has impacted the retail industry far and wide. Retailers have been forced to balance ongoing supply chain ...
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Never Rely on Assumptions
For decades talent, past sales and gut instinct drove retail assortments. Gurus who could interpret the market and build a merchandising strategy ruled fashion alongside ...
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The Social Media Networks We Grew Up with Aren’t Cool Anymore
I clearly remember first time I was told Facebook was for “old people.” I was at Mayfair Mall in Milwaukee, Wisconsin with my Gen Z ...
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A Playbook for the Modern CIO
Like everything else in retail, the role of the Chief Information Officer has transformed over the years. What was once a focus on managing information ...
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(Stop) Measuring Sales Per-Square-Foot in an Omnichannel World
Should you evaluate the performance and efficacy of a physical retail store the same way you evaluate an ecommerce store or a mobile game? The ...
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The More Customers Walk Your Store, the More Your Space Is Worth
Location, location, location. How many times have we heard this when measuring the intrinsic value for a property? In shopping malls, location is everything for ...
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