Articles on
Technology
Every Customer Is a Premium Shopper
David Gruehn
October 19, 2021
With 30 years in the industry, I am still in awe of the changes that food retailers have undergone recently. But the current situation is ...
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Luxury Apparel Retailers Back in Vogue
Krish Thyagarajan
October 14, 2021
Luxury is roaring back for the holidays. While the disruption of lockdown made serious digital investments an imperative, luxury retailers have more than caught up ...
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The Empress\’s New-ish Clothes
Ken Hewes
October 12, 2021
The value propositions of Rent the Runway, The RealReal and Stitch Fix are indisputable. As these concepts grew quickly through the 2010s, the digitally-driven rental, ...
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Retailers Future-Proof the In-Store Experience with Digital Precision
Steve Mauchline and Min Chen
October 11, 2021
Lately, though, this “dot the i\’s and cross the t\’s” mindset has gone by the wayside more frequently than is ideal. We know that the ...
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The Metaverse Reimagines Retail
Sarah Holbrook
August 14, 2021
The metaverse is ascendant. The term, generated in science fiction and frequently applied to gaming platforms is trending in the commercial marketplace. Google searches for ...
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Why Legacy Retailers Are Moving to TikTok and Other Video Tools
Jasmine Glasheen
August 10, 2021
Email marketing is dead. A full inbox causes stress and anxiety, and it doesn’t facilitate purchasing. This is especially true among next-gens, who prefer almost ...
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Shoppable Livestreams Break Through
Sarah Holbrook
July 7, 2021
The success of Chinese livestream shopping has been well documented since it exploded early in the pandemic, and what looked like a stop-gap solution has ...
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Luxury Brands Try On Blockchain
Adam Levine-Weinberg
June 22, 2021
Blockchain has taken the financial world by storm over the past decade. The growing popularity of bitcoin and the proliferation of other cryptocurrencies has been ...
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