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Inflation Accelerates Private Label Share and Penetration

By Nadir Islam   |   March 8, 2022

Amid prolonged economic uncertainty, availability and affordability furthered the power and presence of grocery private label brands. They collectively increased market penetration beyond expectation, signaling the strength of their Share of Voice and verifying a shift in consumer preferences.

Read more on Robin Report Innovators Network

About Nadir Islam

Nadir Islam is the Lead Analyst at DataWeave. He has rich experience in the Analytics and Data Science space & works closely with some of DataWeave’s brand customers across verticals like CPG, Grocery, Fast Fashion, Pet Supplies, Furniture to name a few, to help them improve their Digital Shelf presence.

(Stop) Measuring Sales Per-Square-Foot in an Omnichannel World
Is Our Corporate Culture Failing?
The More Customers Walk Your Store, the More Your Space Is Worth
Key Merchandising Strategies for Economic Uncertainty
Inventory Apocalypse
The LARPing World Comes to Mainstream Retail
CPG Faces a Crisis of Conscience
Why Microplastic Pollution is Still Fashion’s Concern
Pop Goes the Retailer

(Stop) Measuring Sales Per-Square-Foot in an Omnichannel World

Is Our Corporate Culture Failing?

The More Customers Walk Your Store, the More Your Space Is Worth

Key Merchandising Strategies for Economic Uncertainty

Inventory Apocalypse

The LARPing World Comes to Mainstream Retail

CPG Faces a Crisis of Conscience

Why Microplastic Pollution is Still Fashion’s Concern

Pop Goes the Retailer

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