Pathr.ai uncovers human behavior and interaction in a physical space. Pathr’s cutting edge Spatial Intelligence platform provides real-time movement patterns leading to increased conversion, more efficient operations and an improved customer experience. With no additional hardware required, Pathr.ai utilizes existing in-store infrastructure to create and understand anonymous location data.
Pathr offers a range of solutions for retailers, malls and commercial real estate businesses.
How Pathr.ai Works
Our clients start with a key question. For example:
- Is our store staff effective? – High-end skiwear brand
- How best to set lease rates? – Mall operator
- What do customers do after they make a return? – Department store
- Are our checkouts operating efficiently? – Supermarket group
Our Proven Solutions
Operations (increase quality interactions)
- Increase sales staff effectiveness: increase customer engagement and interaction with staff leading to increased conversion.
- Improve staff efficiency: create operational enhancements and increase staffing ROI. For example, determine the right number of checkouts to open based on shopper traffic and flow throughout the store.
Loss prevention (mitigate fraud)
- Reduce shrink: identify the different types of fraud including shoplifting and ultimately reduce costs.
Merchandising (improve product assortment)
- Increase product level conversion: understand how many people walked by and didn’t purchase the product; identify what shoppers were exposed to but didn’t buy; identify opportunities for conversion.
- Improve product mix: identify shopper interest in product and purchasing behavior related to product mix.
Marketing (improve customer experience)
- Improve marketing effectiveness: understand signage visibility and determine correlation to sales.
- Optimize store design: understand customer engagement and interaction throughout the store.
Malls and commercial real estate (drive leasing rates)
- Drive optimal leasing rates for tenants.
- Understand customer exposure to each brand.
- Measure traffic flow to each location.
- Anonymous with no additional hardware required: seamlessly elevate and get more out of your existing infrastructure.
- Get answers real time: don’t drown in data and no specialized training required.
- Custom analytics to answer key business questions.
Contact us to explore how we can address your real-time spatial intelligence needs.