According to Yankelovich Monitor & Greenfield Online, women account for 85 percent of all consumer purchases, yet women have traditionally been underrepresented at the most senior levels of retail organizations–as well as on stage at high-level industry events.
Jeff Gennette, CEO of Macy’s gets this. He says, “With a customer base that is largely female, it is imperative to our business that our executive ranks reflect the communities we serve. Diversity and inclusion are core to our success, and I am so proud to have this incredible lineup represent us at this year’s Shoptalk conference.”
Five of Macy’s top female executives will take the Shoptalk stage to share key insights and their unique business perspectives. executives slated to discuss omnichannel customer experiences, vendor diversity, technology-enhanced customer product experiences and next-generation retail formats.
On opening day, Sunday, March 3, Nata Dvir, executive vice-president, general business manager of beauty, will kick off the Macy’s, Inc. team presentations on a panel entitled Technologies Enabling New Physical Experiences. Macy’s, Inc. chief financial officer, Paula A. Price will keynote a track presentation focused on Changing Retail Formats and Footprints, and closing out the day’s activities will be a mainstage keynote from Jill Ramsey, Macy’s chief product and digital revenue officer and Rachel Shechtman, Macy’s brand experience officer, founder of STORY.
On Monday, March 4, Shawn Outler, Macy’s, Inc.’s executive vice-president, chief diversity officer, will present at a panel discussion focused on New Approaches to Sourcing and Merchandising. Shawn is also the founder of The Workshop at Macy’s, the first retail vendor development program of its kind, geared towards minority and women-owned businesses.
Shoptalk is always ahead of the curve presenting key trends and retail business intelligence. According to Zia Daniell Wigder, Shoptalk’s Chief Global Content Officer, Shoptalk has had a strong commitment to women speakers from the very beginning. “We have worked hard to ensure our speaker lineup includes a large number of women retail leaders–this year one-third of all Shoptalk speakers are female. We take a different approach from many other events when it comes to featuring speakers on the agenda, however. We don’t call out women-only panels or sessions–instead, we believe it is critical for women to contribute across the entire agenda. Some of our sessions feature all female speakers, but these speakers were selected based entirely on their business acumen and contributions to the industry.”
Like you really needed another reason to get yourself to Shoptalk! But hurry, Zia tells me there are only nine days left to get free tickets and travel as part of Shoptalk’s Hosted Retailers & Brands Program.